

Web design
·
2026
Ceramics shop that
feels
like the studio.
An e-commerce site with the pace and warmth of a potter’s workshop.
Challenge
Kiln & Co came to the studio with a strong product and a crowded shelf. The brief: stand out without shouting, and build a system that scales from a single launch to a full range.
We started with research on shelf, on screen and in conversation — then reduced everything to one idea the whole team could repeat in a sentence.
Results
2.4×
+58%
1.9s
Online revenue grew 2.4× in the first quarter after launch, with conversion on product pages up 58%.
A lighter build brought average load time down to 1.9s, and the team now publishes new collections without developer help.


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